Why retailers will need to find the right blend in a post-coronavirus world
My interview with Arabian Business on the future of retail as a seamless blend between both bricks-and-mortar, and digital:
There is no bricks-and-mortar versus e-commerce anymore because, at the end of the day, it is all about one customer and one brand. Our job as retailers is to make sure there is a cohesive relationship and engagement between the two channels.